ABOUT

SALES MANAGEMENT
Hunters
Farmers

SALES PEER GROUPS

CLIENTS

BLOG

PODCAST

Contact
  • About
  • Sales Management
    Hunters Farmers
  • Sales Peer Groups
  • Clients
  • BLOG
  • Podcast
  • Contact

Blog



The Importance of a Value Proposition for MSPs

If you’re an MSP owner, you know that you can help other people’s businesses. You understand, inherently, that your services and products have value. If they didn’t, then why would your company exist? Unfortunately, if you can’t explicitly and succinctly explain what makes your services valuable potential customers aren’t likely to give you a chance …

Continue reading “The Importance of a Value Proposition for MSPs”

February 8, 2023

The Importance of a 30-Second Elevator Pitch for MSPs

You never know when an opportunity will present itself. If a potential client is ready and willing to listen, they expect you to share everything they need to know about your company in whatever time they have available. And as time is money for any business leader, that amount will likely be short. A vital …

Continue reading “The Importance of a 30-Second Elevator Pitch for MSPs”

January 12, 2023

The Importance of Battlecards in Sales Development for MSPs

If you’re an MSP leader, you know that generating leads and closing deals can be challenging. Managed Service Provider salespeople have a lot of products and services to keep track of. And for each of these, they need to be able to list the product or service’s key features as well as talk in-depth about …

Continue reading “The Importance of Battlecards in Sales Development for MSPs”

December 7, 2022

CASE STUDY: HOW TO GENERATE MORE MARKETING-QUALIFIED LEADS

Generating marketing qualified leads (MQLs) can be a tough nut to crack for many MSPs. After all, MQLs are potential customers identified as having a higher likelihood of becoming paying customers based on their expressed interest in your company. As MSPs grow and referrals start to slow, they need to find ways to attract MQLs …

Continue reading “CASE STUDY: HOW TO GENERATE MORE MARKETING-QUALIFIED LEADS”

November 4, 2022

ARE YOU LEAVING MONEY ON THE TABLE? WHY YOU NEED AN ACCOUNT MANAGER (PART 2)

In part one of our two-part series on the benefits of adding an account manager (AM), we discussed how AMs improve long-term customer retention by getting to know clients more thoroughly and providing a post-sale point of contact for any follow-up questions, concerns, or upgrades. But depending on your business’s scale and your customer’s needs, …

Continue reading “ARE YOU LEAVING MONEY ON THE TABLE? WHY YOU NEED AN ACCOUNT MANAGER (PART 2)”

October 12, 2022

ARE YOU LEAVING MONEY ON THE TABLE? WHY YOU NEED AN ACCOUNT MANAGER

Many business leaders assume that if they have top-of-the-line products or services and a sales team that knows how to pitch them, long-term success is a foregone conclusion. But the truth is, due to endless competition and unpredictable variables, business relationships are notoriously fickle. If your customers feel even slightly ignored or underwhelmed, they won’t …

Continue reading “ARE YOU LEAVING MONEY ON THE TABLE? WHY YOU NEED AN ACCOUNT MANAGER”

September 15, 2022

PROSPECTS LOSING INTEREST? STOP PITCHING AND START STORYTELLING

When a potential customer asks you to talk about your business, your first inclination may be to sell them all the great technologies and services you offer. But the best way to separate yourself from the pack isn’t to talk up some impressive array of powerful tools; it’s to share how you’ve helped customers in …

Continue reading “PROSPECTS LOSING INTEREST? STOP PITCHING AND START STORYTELLING”

August 3, 2022

A STEP-BY-STEP GUIDE TO NAILING YOUR DISCOVERY MEETING (PART 2)

In part two of our step-by-step guide to making the most of your Discovery Meeting, we’ll dive right into the moment of truth itself. DURING THE MEETING The time to shine is now. You’re sitting across from a potential client and can’t wait to brag about all the ways you can help them and how …

Continue reading “A STEP-BY-STEP GUIDE TO NAILING YOUR DISCOVERY MEETING (PART 2)”

July 18, 2022

A STEP-BY-STEP GUIDE TO NAILING YOUR DISCOVERY MEETING (PART 1)

You’ve done it! Hours of hard work cold calling, crafting email campaigns, and pulling all-nighters have finally paid off. You’ve convinced a prospect to commit the time to meet with you, and you have an appointment on the calendar. But if you’re not prepared, the next step might feel even more daunting than the last. …

Continue reading “A STEP-BY-STEP GUIDE TO NAILING YOUR DISCOVERY MEETING (PART 1)”

June 7, 2022

HOW TO TEACH NEW HIRES TO BE STRONG PROSPECTORS

Undoubtedly, prospecting is one of the most challenging parts of the sales process. The thought of doing cold outreach to busy professionals is enough to make regular polite individuals break out in a cold sweat. And without a clear strategy and the proper techniques, your sales team won’t feel much better about doing so either. …

Continue reading “HOW TO TEACH NEW HIRES TO BE STRONG PROSPECTORS”

May 12, 2022

Posts navigation

Page: Page 1 Page: Page 2 … Page: Page 4 Next page

OFFICE LINE

203-872-7700

Location

462 Broadway, Suite 200
Saratoga Springs, NY 12866

EMAIL

sales@osrmanage.com
COPYRIGHT © . OSR MANAGE. ALL RIGHTS RESERVED.